Engagement Type
Sell-Side Advisory
End-to-end representation for founders and operators selling their company. From positioning to close.
What we do
Sell-Side Advisory: what's actually involved.
Sell-side is what we do most. We prepare your business for sale, build a confidential teaser and CIM, run a curated buyer outreach across our active rolodex of strategic and PE acquirers, manage competing bids, negotiate the LOI, and stay in the room through diligence to close. Our 80 percent close rate on engagements taken to market reflects the work.
Core deliverables
- Confidential teaser and CIM preparation
- Curated strategic and PE buyer outreach
- Auction-style process management
- Bid management and counter-offer strategy
- LOI negotiation
- Diligence support through close
$10B+
Transaction volume facilitated
209
Deals closed
80%
Close rate on deals taken to market
25+
Years of payments M&A expertise
Client voices
What founders say about working with 733Park.
Lane delivered a number I genuinely did not believe was possible. He ran a real process, brought buyers we never would have found, and protected the deal through diligence when the buyer tried to chip price. The fee paid for itself ten times over.
Founder, Payments Processor
Sell-side, $40M+ enterprise value, 2025
We talked to three other firms before hiring 733Park. The difference was obvious in the first 30 minutes: Lane had already mapped our likely buyers and could name names. The others were going to figure it out on our dime.
CEO, Vertical SaaS with Embedded Payments
Sell-side, strategic acquisition, 2024
What I valued most was that Lane was in the room when the deal almost died. Twice. He kept it alive and we closed on the original terms. That is what you pay a real advisor for.
Owner, ISO and Merchant Portfolio
Sell-side, residual stream sale, 2025
Frequently asked
The questions buyers and sellers ask first.
How long does it take to sell a company through 733Park?
Most engagements close within four to six months from kickoff. Timeline depends on deal complexity, financial preparation, market conditions, and how quickly the right buyer emerges. We move as fast as the diligence allows.
What size deals does 733Park work on?
Enterprise values of $2 million to $350 million, with most engagements between $2 million and $80 million. We work all stages and structures: asset sales, stock sales, merchant portfolio carve-outs, residual stream sales.
How do you determine what my company is worth?
We use a combination of recent transaction comps from our deal flow, public market multiples adjusted for size and category, and DCF modeling tied to your specific growth and margin trajectory. The result is a valuation grounded in what buyers are actually paying today, not a number from a textbook.
How do you find the right buyer?
We run a competitive, auction-style process with a curated pool of strategic and PE buyers we know are active in your category. Our buyer relationships are the asset, and they have been built over 25 years of payments and fintech deal-making.
Is the process confidential?
Yes. Every conversation begins under NDA before we share company-specific information with prospective buyers. Your name, financials, and competitive position are protected throughout the process.
Should I do exit planning before going to market?
If you have 12 to 36 months before you need to transact, exit planning produces meaningful valuation lift. Commercial readiness, financial cleanup, customer concentration mitigation, and multiple-expanding growth initiatives all compound. If you are already at the door of a transaction, we work with what you have.
Related services.
Thinking about a deal? Let's talk before you do anything irreversible.
Whether you are 18 months from an exit or already have a buyer at the door, the first conversation is free, confidential, and short.
Get in touch